Friday 15 December 2017
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4 months ago

BrandSauce Consumer Engagement Survey


Brands are always looking out for innovative ways to connect with their users and give them an experience that would keep them thinking and talking about their products. For this reason, major brands spend more than 59% of their marketing budget on Brand Activations and would go to all lengths to work with a BTL/Experiential Marketing Agency to create a “Wow!” factor for their sales activations, product launches, sampling events, etc… to keep consumers connected. However, do these campaigns make the Impact they are created to make? BrandSauce is leveraging Technology to create unique experiences that last a lifetime. This Survey confirms how Brands are still losing out on getting to know their Customers better.

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